How to make a drag racing tree

How the NHRA Starting Lights Work

NHRA/National Dragster

  • The Christmas Tree is the NHRA's electronic starting device that uses calibrated LED lights that produce a visual countdown for each pro driver in a pairing.
  • The NHRA tree uses blue, amber and green lights.
  • The one light color that a driver never wants to see is red. That means foul.

    The Christmas Tree that everyone is talking about at a drag race isn’t the fancy evergreen we display in our living rooms during the holidays. But it does have flashing blue, amber, green, and red lights.

    It’s the electronic starting device that uses calibrated LED lights that produce a visual countdown for each pro driver in an NHRA pairing.

    The process starts with the blue light at the top of the apparatus. The blue light is actually two lights, two half-moons. The blue lights made their debut before the 2011 spring race at Charlotte, N. C. Both the top and bottom half of the blue lights interact with two light beams that cross the starting-line area and are connected to trackside photocells that are wired to the tree and electronic timers in the control tower.

    Blue Lights

    The top half-moon blue light is the pre-stage indicator. When the front tires of a race car break the first of those two light beams, the top half of the blue light comes on. That means the racer is about seven inches from the starting line, approaching the starting line and the “staged” position. When the racer rolls the car into the stage beam, the front tires are exactly on the starting line and lights the bottom half of the blue light. That indicates the vehicle is ready to race. The auto-start system limits the time to seven seconds that a driver can stage once the opponent has lit both pre-stage and stage beams.

    A move that smacks of game-playing or unsportsmanlike conduct—but often is simply a mistake by a later-apologetic and chagrined driver—is what’s known as “double-bulbing. ” It happens when a drive rolls the car deep into the staging area and lights both staging bulbs on the Christmas Tree at the same time. It gives the opponent almost no time to get set to launch and disrupts that driver’s routine.

    If racers want to play psychological games with each other to interrupt his/her sequence or maybe even get the crowd riled up for some added drama, he/she could engage in what’s called a burndown. That’s the situation in which both drivers intentionally hesitate to move into the staging position. Sometimes it pays off. Sometimes it backfires. Sometimes it perturbs the official starter, who orders both to shut off their engines and make way for the next pairing.

    When both vehicles are fully staged, the starter will activate the Tree, and each racer will focus on the three large amber lights that correspond to the driver's lane.

    Amber Lights

    Amber lights are the next to light up. All three amber lights will flash simultaneously, followed four-tenths of a second later by the green light (a Pro Tree), or the three bulbs will flash consecutively five-tenths of a second apart, followed five-tenths later by the green light (a Sportsman Class Tree). The NHRA began using LED amber lights on the Christmas Tree before the 2003 season. They replaced the incandescent lights, because the massive vibrations from the 11,000-horsepower Top Fuel dragsters and Funny Cars burned out the bulbs too easily.

    Green Lights

    The green light means “Action!” Once the green light flashes, the driver is free to take off, although racers will say if one waits for green, he’s late. Drivers hope for a green-light start, because that means he hasn’t disqualified himself by leaving the line too early. That infraction is indicated by a red light.

    Red Lights

    The red light will flash in a fouled-out driver’s lane when the car leaves the starting line too early or in some cases is staged too deep in the beams.

    A perfect reaction time is .000 seconds.

    The system records each driver’s elapsed time and speed for each run. As soon as a car leaves the staging beams, it activates an E.T. clock, which stops when the vehicle reaches the finish line. The start-to-finish clocking is the elapsed time. Incremental times and speeds are recorded at intervals along the course: at the 60-, 330-, 660-, 1,000-, and quarter-mile marks. For Top Fuel and Funny Car racers, the finish line is at 1,000 feet. For all other NHRA classes, pro and sportsman alike, the quarter-mile marks the finish line. Winners are determined by elapsed time.

    Since 1984, the NHRA officially uses CompuLink timing systems at venues on the professional drag- racing circuit (including the Christmas Tree, control units, timing sensors, cables, program software and time-slip printer).

    Drag Racing Practice Trees | Summit Racing

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    When it comes to drag racing, practice makes for perfect launches! So make the most of your time between runs, or any time you are away from the dragstrip with drag...

    When it comes to drag racing, practice makes for perfect launches! So make the most of your time between runs, or any time you are away from the dragstrip with drag racing practice tree.

    Portable Hand-Held Practice Trees

    Loaded with skill-sharpening features, a portable drag racing practice tree is your ticket to reduced reaction time, and that means more wins. Sporting cutting-edge technology, many hand-held drag racing practice trees have pro and full (Sportsman) LED trees, plus a host of configurable settings like delay box, roll out, tree speed, shift light, and more for an unbeatable real-world experience. Plus,...

    When it comes to drag racing, practice makes for perfect launches! So make the most of your time between runs, or any time you are away from the dragstrip with drag racing practice tree.

    Portable Hand-Held Practice Trees

    Loaded with skill-sharpening features, a portable drag racing practice tree is your ticket to reduced reaction time, and that means more wins. Sporting cutting-edge technology, many hand-held drag racing practice trees have pro and full (Sportsman) LED trees, plus a host of configurable settings like delay box, roll out, tree speed, shift light, and more for an unbeatable real-world experience. Plus, you can practice on your own or compete against your friends. Some portable units are battery-powered so you can use them anywhere, while others run on an included voltage adapter. Eliminate the competition with a drag racing practice tree—you’ll see lower and more consistent reaction times, and have a great time doing it!

    National Event Practice Trees

    For next-level training, add a half- or full-size National Event drag race tree. With an authentic look, these larger trees amp up the excitement level with large LED or incandescent bulbs, and they can even be a great addition to your recreation room.

    Top Brands

    Shop our collection of drag racing practice trees and accessories like the Portatree Eliminator, plus more from Altronics, Proform Parts, and Computech. Summit Racing Equipment only partners with trusted manufacturers, never any third-party sellers…so you can buy with onfidence.

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    Drag Racing - Quick Guide

    Generally, drag racing is a competition between two racers who must reach a required destination in order to win a race. Races are always started with an electronic device known as Christmas Tree .

    Each rider must start the timer from the starting line. The timer stops automatically when the rider reaches the destination. This start and end time is known as Elapsed time .

    A Brief History of Drag Racing

    If you look back through the hourglass of time, the race is much older than it looks. Its roots go back to the post-war era of the 1930s.

    During the 1940s side-by-side racing became popular under the term "kayak race". The reason why this name has become unknown. It could have started when the racers encouraged each other to get their car out of the garage and race against each other. In the case of a maximum increase in the number of revolutions, drivers can keep the car in gear longer or pull through it. The reason for the quarter-mile distance is as unknown as the term "car race".

    In 1951, a separate body known as the National Hot Rod Association (NHRA) was formed to bring order out of chaos. It acts as the governing body for drag racing and hosts events throughout the United States and Canada. In addition, the sanctioned body will also review safety and performance standards to legitimize drag racing. Both NHRA magazine and Hot Rod magazine were popular in the parks during the 1950s.

    There are many drag racing classes, and each class has its own limitations and requirements. Restrictions include weight, size, modification, body type and many others.

    The National Hot Road Association (NHRA) is proud to say that it has over 200 classes compared to IHRA. Some classes in IHRA have their own subclasses due to differences in engine components and other features.

    Let's now discuss some of the known classes.

    Top Fuel Dragster (TF/D)

    They are also called diggers and are the fastest class. Among all the fastest accelerating cars in the world, these cars can go through a drag strip in less than 3.8 seconds and reach a top speed of over 325 mph.

    Top Fuel cars are 25 feet long and weigh 2,320 pounds when ready to race. Methanol with 90% nitromethane is used as fuel.

    Top Fuel Funny Car The is a funny car with a shorter wheelbase and a carbon fiber body that vaguely resembles a stock car. The funny cars are also known as floppers, and they can regularly run in 4.0s and can also exceed about 315 mph.

    Pro Stock (NHRA, IHRA/MMPSA)

    It is commonly known as factory hot rods due to the resemblance to stock cars. They must maintain a stock look. These cars are also known as door crackers . Pro Stockers are capable of ripping through the quarter mile in 6.4 seconds at over 210 mph.

    Their wheels can spin at over 10500 rpm and can produce 1300 horsepower. NHRA engines cannot produce 500 cubic inches (8.2 L) of displacement, while IHRA/MMPSA vehicles are capable of 820 cubic inches (13.4 L) of maximum power. IHRA/MMPSA vehicles also known as Mountain Motors .

    Pro Stock Motorcycle (NHRA and ANDRA)

    These are highly modified vehicles capable of reaching speeds of over 195 mph in 6.8 seconds. It also features a purpose-built tubular chassis with light weight and an aerodynamically improved model of the original bodywork.

    Pro Modified - Also known as Pro Mod or Top Doorslammer (T/D). It has some engine limitations with very high power.

    Blower powered vehicles are limited to 527 cubic inches (8.6 L), while nitrous oxide vehicles can run up to 740 cubic inches (12.1 L). This type of class is recognized worldwide, although the names are different in North America and Australia.

    Alcohol Dragster (TA/D)

    It is also known as Top Methanol Dragster in the FIA ​​competition. It resembles Top Fuels, with significant differences.

    Methanol supercharged engine can be used. A combination of injected nitromethane can also be used as a fuel. These cars can reach 280 mph in 5. 1 seconds.

    Top Alcohol Funny Car (TA/FC)

    It is also known as Top Methanol Funny Car for FIA competition. Similar in appearance to the nitro-burning Funny Car brothers, it has a three-speed gearbox. The use of methanol fuel in Top Alcohol Funny Cars is limited.

    Top Methanol Funny Cars can reach 265 mph in 5.4 seconds. IHRA's Alcoholic Funny Cars have replaced the NHRA's Pro Stock Bike as it is in the fifth pro category.

    Game Environment

    The drag race track is known as drag lane where all drag races are held. For a resistance track, the quarter mile is the best course. It is 1320 feet or 402 m long. Some runs are 201 m long and are known as 8 Mile. Races for the premier category are held at 4.8 meters or 120 feet.

    After crossing the finish line, cars can stop in a specially equipped room called stop zone . The shutdown zone has a common feature known as waterbox . At this point, all vehicles heat up their tires and start cleaning. This helps the vehicles improve their traction during the race. Drag the strip of lights that light up during the start of the race, giving signals to the racer. These lights are known as Christmas. There are also lanes to help vehicles return to the pit area.

    The entire race is held in a stadium with a huge amount of seating. The race takes place within a large boundary that covers the entire race track.

    The first slingshot was built by Mickey Thompson in 1954.

    Smokin White Owl The was made by George Morris aka Ollie and was the first car to use a Chevrolet V8 engine.

    In 1966 Logghe Brothers created the first real fun machine known as the Eliminator 1 .

    In 1971 the Swamp Rat XIV was built, the being the first rear engined dragster.

    In this chapter, we will discuss some of the intricate details of Drag Racing.

    Burn Out

    Before the start of the race, also known as the run , players perform a burnout to heat up the tire and improve traction. After that, the cars line up at the starting line. This alignment is known as steps .

    Christmas Tree

    In an informal drag race, the race may be started in any way that includes waving the flag and lowering the hand. Professional racing starts through the Christmas tree. Each driver's lane consists of a Christmas tree, which is a series of lights. The Christmas tree is used to start professional racing.

    Each lane has one Christmas tree, which consists of columns of lights. Each column has two top lights which are small yellow lights and are connected to the light beams on the track. If it is damaged by the front tire of the vehicle or both tires, this indicates that the driver has previously walked approximately 7 inches or 180 mm from the starting line and then stood on the starting line.

    Under the spotlights there are three large yellow lights: green and red. When both drivers are prepared, the race will start when the tree is activated, lighting up three large yellow lights, a green light comes on at the end. There are two standard sequences of lights -

    • All three yellow lights flash at the same time. It is followed by a green light at 0.4 seconds, also known as Pro Tree .

    • Amber lights flash in sequence from top to bottom at 0.5 second intervals. The green light will turn on after 0.5 seconds. This is also known as athlete or full tree .

    All three yellow lights flash at the same time. It is followed by a green light at 0.4 seconds, also known as Pro Tree .

    Amber lights flash in sequence from top to bottom at 0.5 second intervals. The green light will turn on after 0.5 seconds. It is also known as athlete or full tree .

    A driver will be disqualified if he leaves the starting line before the green light turns on. In this case, the red light will turn on, which indicates disqualification.

    Multiple measurements are taken for each race, which includes reaction time, elapsed race time and speed. Reaction time is the time between the green light and the start of the race.

    The elapsed time is the time between the departure of the vehicle from the start line until it reaches the finish line. Vehicle speed is measured using speed trap , located near the finish line, which indicates the approximate maximum speed of the vehicle when it was in the race.

    The first car to cross the finish line is declared the winner. The winner is the rider with the lowest reaction time and elapsed time. The elapsed time does not determine the winner. It only measures performance.

    Elapsed time excludes reaction time, so it can be assumed that the car went faster, but the driver did not react fast enough to the green light.

    During practice, it is useful for the driver to start the car before the green light in a few seconds. This is the process when the car starts at intervals of a fraction of a second, that is, at the moment when the yellow light goes out and the green one lights up.

    In the event that the vehicle removes the front light beam before the green light turns on, the driver will be illuminated in red and as no further possible infringement will be allowed, the driver will be disqualified.


    When a driver commits a red light violation, there is a good chance that the other driver will also commit the same mistake, since he will also start the car following the front. Even if they do, they will not be disqualified as they will still be leaving after the green light. The front rider in a race always has Holeshot . A "shot" is a win when the driver's elapsed time is higher and reaction time is shorter.

    The driver may also be disqualified for violating any other rules and regulations,

    • If he crosses the center line between lanes.
    • If he touched the wall.
    • If he hits the track.
    • If it fails a stage or technical inspection.
    • If it runs faster than the speed assigned to the respective vehicle.

    Boundary Violation

    There may be a case where a red light driver must commit a red light violation because of a boundary violation made by another driver. In such a case, the red light intruder wins, although the boundary intruder started the race in accordance with the rules.

    Eliminator Racing

    During the general eliminator racing format, the losing car and driver are eliminated from the race and the winner is sent to race other winners until only one winner remains.

    Bye Run

    If a situation arises where the driver does not have an opponent to run with, he makes a solo run, known as the " Bye Run", to eliminate the benefit of a less used engine.

    In most eliminator formats, the first round is best for farewell runs. During the run, some of the drivers drive slowly so as not to overload the engine to an excessive point, even if the choice of lane in each round is always determined by the time in the previous round, making the strategy perhaps harmful.

    During drag racing competitions, the degree of vehicle modification depends on the vehicle classification.

    The above divisions must ensure whether the cars will be evenly matched during the race or not. All divisions cannot be applied. Since race cars are modified to be lighter and more powerful than their standard form, this is what makes them special.

    A lighter vehicle is one that has a higher power-to-weight ratio, which helps to get maximum acceleration. The increase in power depends on the modification of the engine.

    Improvement in cars

    The car is the main component on which various strategies are made. All performance enhancements must comply with IHRA regulations and its limitations based on the class of vehicle being operated.

    Some of the general improvements -

    • Using slick tires, which should be smooth and soft enough to grip the track.

    • Methods for introducing more air into engines, such as superchargers, turbochargers, and nitrous oxide, also known as N 2 0

    Using slick tires, which should be smooth and soft enough to grip the track.

    Techniques for getting more air into engines, such as superchargers, turbochargers, and nitrous oxide, also known as N 2 0

    There are a few things you need to do on your way to the track in drag racing. The first is not to enter the opponent's lane, otherwise the driver will be disqualified.

    Double qualifying

    This is a situation in which one driver starts the game as a foul and the other goes into the foul lane. In such a case, the foul starting driver will win.

    Gear shifting

    Gear shifting is carried out manually by drivers. This increases wheel speed. Shifting is mainly done when the upward curve for top gear intersects the downward curve for low gear.


    The credibility of a good driver is often measured by how he pedals. In fuel-grade vehicles, pedaling is the process of adjusting the throttle to prevent loss of traction. Almost all riders use a tachometer to judge offset points.

    Crossing the finish line only requires a bracket race. If the car has a huge advantage, before crossing the finish line, it is advisable to slow down to avoid a breakthrough. In braces racing in particular, it is common to see a car on a leash turn off its brake lights before the finish line.


    Sometimes a driver in a race who is in a race with a bracket will make a slower dial in which indicates the predicted evaluation time (ET) . He/she then runs and, upon reaching the finish line, slams on the brakes lightly or does pedaling which will eventually decrease the ET, giving them a window to get closer to the clock face faster.

    If both machines break down, the machine closest to their commute wins. However, Junior Dragster races saw the minimum time pass. Cars with messages below the minimum will be thrown out.

    NHRA and IHRA

    Most drag racing in North America is organized by the National Hot Rod Association (NHRA). NHRA was founded in 1951 by Wally Parks. Since then, he has dedicated himself to safety and also provides millions of racing fans. The park originally started the NHRA with the primary goal of getting hot rudders off the street and legally engaging them in resistance bands. Since then, the NHRA has grown into the largest promoter of professional drag racing in the world.

    The NHRA allows fans to access behind-the-scenes action during a race. In addition, the NHRA has an open pit policy , which allows fans to watch the team rebuild engines.

    Fans can easily approach drivers as they are often in their pits, either chatting with fans or signing autographs. Occasionally, fans get the chance to drive themselves in the Nitro Alley fan zone in various racing simulations. This is one of the few reasons why the NHRA has such a loyal fan base.

    The second largest organization that oversees drag racing is the International Hot Rod Association (IHRA). Almost all NA drag bars are associated with any of the bodies.


    Drag racing in Australia is overseen by the Australian National Drag Racing Association (ANDRA), which was founded in 1973. They claim to be the best in the world outside of the US.


    There is an organization in New Zealand called the New Zealand Hot Rod Association (NZHRA) that oversees all of their drag racing.

    In April 1993, car racing was removed from the NZHRA and reorganized into a new body called the New Zealand Dredging Association (NZDRA).

    European Drag Racing Championship

    Since 1996, the European Championship has been held under the flag of the FIA. There are currently six championships held in four countries; Santa Pod - UK, Tierp Arena in Sweden, Alastaro in Finland and Hockenheim Ring in Germany.

    There are five competitive classes in the championship: Pro Modified, Top Methanol Dragster, Pro Stock Car, Top Fuel Dragster and Top Methanol Funny Car.

    The competition traditionally starts in Santa Poda in May and ends in September on the same track as the European final. All riders from more than 10 countries participate in the race. The FIA ​​European Drag Racing Championship is hosted by the Speed ​​Group.

    Now let's briefly talk about some of the Drag Racing champions and their careers.

    Don Garlitz

    Don Garlitz is an American car driver who is considered the father of drag racing. He was the one who designed the dragster's top fuel rear engine. He has a speed record of 270 mph in a quarter mile. He has won many awards in his career. In 1955, he competed in the NHRA for the first time. In 1959, he competed in the U.S. Fuel and Gas Championships and his attendance attracted over 30,000 spectators.

    In 1964, he won the US Nationals Championship. In the same year, he took part in the International Resistance Festival in England, which consisted of six events. In 1987, he temporarily retired due to many accidents. He withdrew his retirement in 1991, but he retired again before the end of 1992.

    John Harold Force

    John Harold Force is an American racing driver who has been a funny car champion for 16 years and has won 143 victories throughout his career.

    He started his career in Corvette and Monza cars and later raced in Oldsmobile Cutlass. In 1994 Force drove a Chevrolet, and in 1995 and 1996 he drove a Pontiac.

    Between 1978 and 1985 he could not win any victory, but from 1986 to 1995 he won many races and championships.

    From 1996 to 2001 he won first place in all the competitions in which he took part. In 2003 he won his tenth world championship title.

    Kenny Bernstein

    Kenny Bernstein is an American drag racer. He started his career in 1979 as a funny car driver and won the funny car championship which was his first championship in 1985. He won it consecutively over the next three years.

    In 1990 he drove a Top Fuel Dragster. In 1996 he won the NHRA title. Bernstein retired in 2002 but returned again in 2006 to the Funny Car division.

    In the 2007 season he competed in two competitions but did not qualify, so he hired a new crew to help him improve himself. But still, he couldn't win a single race, so he retired again.

    Shirley Muldowney

    Shirley Muldowney is an American racing driver and first lady to race. She won the NHRA championship in 1977, 1980 and 1982.

    She has won 18 NHRA titles throughout her career. She also competed in IHRA competitions at 1971 and won this title.

    In 1884, she was involved in an accident that kept her away from racing for a long time. When she returned, she again took part in small competitions. She retired in 2003, but prior to that she was involved with the NHRA.

    Bob Glidden

    Bob Glidden is an American racing driver who has won 85 NHRA national races. Bob Glidden started his career in 1960 with Ford cars. In 1972 he entered the first race and finished second. The following season, he won his first national championship in the U.S. Citizens competition. At 19In '74, he won the Spring Nationals and US Nationals.

    In 1978 he competed in Winston with his Ford Pinto and won five national competitions. In the decade of the 1980s, he won many competitions, including the Winston title. Glidden won three tournaments in 1990 and only one in 1991. In 1992 and 1993 he won two tournaments each. In 1995 he won his final tournament and retired in 1997.

    Rika Enders-Stevens

    Erika Enders-Stevens is an American racing driver who started racing at the age of 8. In 1993, she won four junior championships in the 8 to 9 age category. She won the Junior Dragster of the Year title in 1995.

    She competed in the first national event in 2000 and became the youngest NHRA finalist. She was also awarded the NHRA Sportsman Rookie of the Year. In 2004, she competed in and won the NHRA Super Gas class. In 2012, she won the NHRA Pro Stock. She is still active in drag racing.

    Alexis Deoria

    Alexis Deoria is an NHRA racing driver from America. The funny Toyota Camry is the car she drives in her races. She started her career in 2005 in the Super Gas category. She later moved to Supercomp Dragster.

    She won the Sportsman Nationals the same year. She then raced in the funny Top Alcohol car. In 2011, she won her first NHRA national tournament. In 2014, she participated in many events and won many titles.

    Creation of the logo and corporate identity for the Russian Drag Racing Championship

    Corporate styleWebsite

    Description ProcessIn life

    Part I Part II

    The championship is quite democratic, not pretending to be elite. We need something simple and fun. An idea arises to make a logo in the form of smoke from tires or fire from an exhaust pipe.

    To make the contrast between form and content stronger, the good old Zhiguli leave behind a fiery cloud. We do not stop, we are looking for something more native than a modified Fiat.

    The art director approves of both ideas. But fiery letters need to be made more readable, and the stove needs to be accelerated.

    Readability increased, and the image disappeared. We reduce the internal spaces of letters.

    Art director: Your letters have become like toys. Give it some aggression. Something like that.

    The designer draws more aggressive letters.

    Art director: OK.

    Let's move on to the second concept. We draw a swift furnace.

    I like the mood and character. You need to clean the shape of the flame and pick up the colors.

    Putting together a presentation.

    While waiting for the results of the meeting, the designer draws another option.

    A new idea was not needed - the client liked the stove. Now you need to draw it in such a way as to dispel all doubts. We invite the illustrator to try his hand.


    Art director:


    Art director:


    We return to the discussion of the original stove and develop this direction.

    Art director: Now your fire and stove are too different in shape. Look at the emblems of the NBA, NFL and NHL teams.

    The designer is watching.


    Art director: Cool Mohawk :) In the blue version, the fire is not very readable. Let's leave yellow and red: two colors look lighter on white, but on other backgrounds you still get three colors. And look at once how the sign will live on the dark.

    And your font began to resemble the Guitar Hero logo. Are you sure this is the right association?

    Consult with Ksyusha about this.

    It is also worth thinking about the shape of the mouth, specifically the teeth. Now they are in the W shape, as if it means something.

    We receive customer comments.

    Art director: All right. In addition to the stove, a flexible system of visual identification of the event is needed. In particular, you must immediately add the signature "Russian Drag Racing Championship". The font part is also important: it is necessary to take into account the possibility of placing the logo separately from the sign.

    The designer shows the logo to the type designer. The type designer advises to tighten the letters vertically and generally make the form more closed.

    Designer: Two versions of the logo can be made. Simple, to be used with a sign, and fiery, to be placed on its own.

    Art director: Just what you need. But you don't need to be smart with a bunch of different modifications. You can put a fiery logo everywhere, just make the shape clearer. As for the shape of the mouths - let's try the last two.

    Designer: Contrasted the fire in the letters - now it is readable even in small sizes.

    Regarding the oven: both options are good, but I am for the upper one - the lower one has a mouth, like a zombie.

    Art director: Yeah. And "ess" from the teeth. Into the firebox

    We are preparing a presentation.

    Client: The black and red stove came out too evil and "proletarian". Required:
    1. Modernize the furnace.
    2. Make her less aggressive.
    3. Match other colors.

    We make the muzzle of the stove less angry and more focused, keeping the shape of the firebox.

    Trying on all sorts of color combinations.

    The art director advises ditching the white oven and using a white stroke for dark backgrounds. We select several options and show them.

    Client: Completely different emotional message - it is still aggression. Perhaps something like a self-satisfied smirk would be appropriate here.

    You also need to play with fire to get away from associations with Sonic.

    And I still ask you to modernize the oven. We already have Russian traditions, now we need a connection with reality.

    Second try.

    It seems that the oven grin is much more scary.

    Trying out different flame shapes.

    Imagine what a modern Russian stove would look like.

    It turned out to be a toaster.

    And if you put a rear spoiler?

    We look at the burning exhaust and select color combinations.

    Art director: Yes, the faces are still aggressive. But what if you portray a simpler emotion - a smile, for example? And we will keep the shape of the firebox.

    We do not refuse Sonic - the form of fire is good. You just need to remove the blue or use it in combination with warm colors. A spoiler is definitely not needed.

    We try.

    Maybe paint the stove metallic?

    No, it's not worth it.

    We collect sketches and the best options together.

    We mount the introductory animation and show it to the client.

    The client likes it. But the stove became like a lion cub.

    Art director: This is probably due to the fact that the fire is tightly attached to the furnace body. Maybe we can try to separate them?

    We try.

    The client decides to stop at the "lion cub" and asks to start working on additional materials.

    Sketching out the concepts of branded clothing and souvenirs.

    Gathering clothes and souvenirs together.

    The client chooses the second concept and, separately, an umbrella with a physiognomy.

    Art director: Where did the thickness of the right eye go?

    The designer corrects himself, and the stove finds peace.

    We draw numbers in the spirit of the logo and proceed to the numbers.

    Art director: The numbers are OK, but the stickers are too delicate.

    Art director: Star is nothing but too smart. And inverted squares are already better. Are there ways to make them more branded?

    Designer: You can use octahedrons by linking the shape of the stickers with letters.

    Art director: OK. We show.

    Not that. Making a new entry, experimenting with form and content.

    In the meantime, a new task comes up: in the spirit of the logo, draw the designations of three racing categories - front-wheel drive, rear-wheel drive and four-wheel drive. The color or shape of the stickers on the car must also indicate the category.

    We try.

    Badly. What R is good, F is death.

    In addition, from a great distance, the difference between the logo and the category will not be perceived.

    Designer: I suggest typing the category in regular type, but placing it in a chopped cartouche.

    Art director: OK.

    We show.

    Client: I like the idea of ​​the direction of movement, but I want more connection with the corporate identity. Now it looks more like a rocket or a bullet than a flame. Also, the numbers and stickers on the windshield must be provided with a place for partners.

    Adding partners.

    Adding fire.

    We are preparing flags and banners, looking at the numbers in a native atmosphere.

    The client decides on the form, but asks to look for other color coding options: red media lose out in contrast to white and yellow.

    We select colors using the example of flags.

    Transferring to stickers.

    The client returns to the corporate colors, but asks for a little closer red to orange.

    Pilot stickers are sent to the Moscow Tuning Show.

    Obviously, the numbers need to be increased, and the stickers on the windshield should be reduced.

    We remove partner logos from the windshield, adjust sizes and color coding, prepare printed layouts.

    Let's move on to the rest of the carriers.

    Badges for access to the territory.

    Art director: Everything is OK except the last one. You should not turn the muzzle of the stove into an independent element - this crushes the style.

    The client chooses the first option, but for direction he asks to turn the flame over like a crown, and also add a badge option with a photo. We get the correct color coding and make changes.

    Art director: OK, but would you like to zoom out on the fire under the photo? Looks like pens growing out of the head.

    Designer: I drove these associations away from me.

    We change the scale everywhere to maintain uniformity.

    At the request of the client, we change the flame for logos on the ribbon.

    Thinking about the concept of corporate documentation.

    The client asks to add a horizontal form for the tables.

    The art director asks to save the idea of ​​a moving piece of paper for something more meaningful.

    We make changes, offer an invitation in a die-cut envelope.

    Award check and certificate.

    We get edits, finish the layouts.

    We make up shields for award cups.

    Card for autographs.

    The client asks to add an option with a photo.

    Art director: With fire. But why is the stroke so mournful? Come on red.

    We take on poster layouts.

    Art director: It is necessary to indicate the place of the competition. In general, not everyone knows what drag racing is.

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